我们品牌设计的三大体系

Three Systems Of Brand Design

-定位管理体系

竞品分析对比、客户群画像、消费者沟通逻辑、品牌核心关键词、细分品类定位。

-Positioning management system

Competitive product analysis and comparison,  customer group portraits, consumer communication logic, brand core keywords, and category positioning.

-传播管理体系

色彩、字体、记忆符号、产品调性、创意。

-Communication Management System

Colors, fonts, mnemonics, product tonality, creativity.

-关系管理体系

场景体验、新媒体互动、事件制作、舆论引导。

-Relationship Management System

Scene experience, new media interaction, event production, and public opinion guidance.

设计流程

Design Process

案例展示

CASE SHOW